📌What you’ll get from this case study:

• The unique challenges of getting consistent headshots across multiple states 🏥
• How Manali at BetterHealth Group simplified the process 📸
• Why AI-generated headshots saved time, money, and hassle 💼
• A fun and unexpected headshot confession from Manali herself 🤭

Professional headshots in healthcare: A bigger challenge than you’d think

In the healthcare industry, credibility and professionalism are everything. Patients trust providers based on how they present themselves, and a polished, unified image can make all the difference.

Manali, Social Media Manager, Culture & Engagement at BetterHealth Group, faced a frustrating challenge. With employees in six different states, coordinating professional headshots was becoming increasingly complex, expensive, and inconsistent. A new solution was needed—one that was cost-effective, scalable, and simple for a busy healthcare team.

Here’s how she solved it with BetterPic.

Meet Manali & BetterHealth Group

BetterHealth Group is a growing healthcare organization with a mission to provide high-quality, accessible care. Their providers work in multiple states, making it impossible to coordinate in-person photo shoots for professional headshots.

Previously, they relied on hiring local photographers in different areas, but this led to three major problems.

The Headshot Struggle: Inconsistencies, high costs & scheduling chaos

🚨 Manali’s challenges at a glance:

• No visual consistency (1) – Each provider’s headshot looked different depending on the photographer and location.
• Costly & inefficient (2) – Hiring different photographers across six states was expensive and time-consuming.
• Difficult to manage (3) – If a provider couldn’t attend a scheduled shoot, they needed an entirely new session in another city.

She needed a solution that ensured every headshot looked uniform, while also being easy to roll out across a large organization.

Enter BetterPic: A game-changer for healthcare headshots

Manali started researching AI-powered solutions and found BetterPic. After exploring a few alternatives, she had a call with Ricardo from the BetterPic team—and that conversation sealed the deal.

What made BetterPic the perfect choice? 🚀 

• Consistent branding. All headshots matched—white backgrounds, lab coats, stethoscopes, and navy blue scrubs. ✔
• No more scheduling nightmares. Providers could take and upload their own photos—no need for travel or studio bookings ✔
• Cost-effective. Compared to traditional photography, BetterPic was far more affordable and scalable  ✔ 
• User-friendly. Manali could manage everything centrally, ensuring quality control across the board ✔ 

“We needed a solution that was streamlined and easy for everyone in the company. BetterPic made that possible.” - Manali, ( Social Media Manager)

The Results: A unified, professional look for BetterHealth Group

With BetterPic, every provider now had a professional headshot that met brand standards. The results? 

• A polished, uniform look across the entire organization ✅ 
• A faster and simpler onboarding process for new providers✅ 
• Professional credibility that reassures patients and partners ✅ 

“Our team photos now look consistent and professional, and we don’t have to scramble to coordinate expensive photoshoots anymore.”

Manali’s headshot confession 😆

When asked who needed a new headshot the most, Manali had a lighthearted response:

“Many of our providers were using vacation snapshots or family photos, which, while personal, didn't align with our professional standards. A professional update was long overdue.”

Your team deserves a professional look. And it’s easier than you think

If you’ve ever struggled with expensive, inconsistent, or time-consuming headshots, you’re not alone.

BetterPic takes the hassle out of team headshots with:

• Effortless, high-quality AI-generated photos  ✔
• A unified, polished look for your entire team ✔ 
• Fast and affordable results—no studio required ✔ 
• Managed all headshots form 1 simple dashboard ✔

Give your team the professional image they deserve. Get started with BetterPic today 🚀